Together with the artist Nikita Titov, we created an important art project about people who did not choose war, but it knocked on their doors. No, not even like that, the war had knocked them off their feet firstly in 2014, and then on February 24, 2022. There was no hesitation. They immediately left their cozy offices, their favorite jobs, their families and put on a “pixel”.
Our project was named #callsignUkraine, and its slogan was “Never thought I’ll wear this uniform, but this is my land!” Artists, teachers, IT specialists, cooks, stand-up comedians, journalists, together with the professional soldiers, are holding the line of defense and leading us to victory.Posters of the “Callsign Ukraine” project spread around the world.
They have appeared everywhere: from the Embassy of Ukraine in Japan to the Kyiv subway. The posters are designed not only to emphasize the contribution of these people to the struggle, but also to show society and to the world that the veteran community is growing rapidly and that these people will be among those who will determine the future of the country for decades to come. Future and present Ukrainian veterans have the potential to change Ukraine, and thanks to their experience in civilian life and to the skills gained in the war, they will shape the economy, politics, and cultural life.It’s important that, despite the horrors of the war, there is a lot of optimism about Ukraine’s prospects.
Titov’s posters, with their bright and colorful style, reflect our faith in the future, shaped by the generation who took up arms to defend their homeland. “Ukraine will win,” says Nikita Titov. “The new Ukraine will be a very strong state the whole world will be proud of.”
Thanks to AtlanticCouncil authors Aleksander Cwalina, Benton Coblentz for this great piece and believing in our work.
You can read the full text at this link: https://www.atlanticcouncil.org/…/ukraines-growing…/